Hi I’m Daniela!
From a young age, I have always been the connector, the glue. I am the friend who brings unlikely people together, merging different groups who may not always have much in common. My friends and my family are my lifeline, and they’re a huge reason I am who I am.
I have always described myself as a warm and disarming person. Without even realizing, I subconsciously have an ability to break people’s walls down and create space for people to be open. I do it by leaning into my silly, unserious side, welcoming weirdness, encouraging honesty, and making people feel comfortable being themselves.
That mindset naturally carries into how I think and work. It allows me to think out of the box and push boundaries. For my bachelor’s degree, I attended the University of San Francisco where I studied Communication and minored in PR. I fell in love with the city, and its culture. Here I discovered the reason why I wanted to pursue PR. PR is the glue. It is driving force behind every collaboration, statement, activation, and every premiere. It’s what holds everything together.
This belief led me to the University of Southern California, where I’m currently pursuing my master’s degree in Public Relations and Advertising. At USC, I’m honing my skills, building meaningful connections, and growing into the next version of myself, both professionally and personally.
I’m excited about the future not just for where my career can go, but for everything I still have to learn. I’m in a season of saying yes, staying curious, and showing up open to what’s next!

